Luxury shopping has evolved in recent years to become a 360º experience that some experts liken to “augmented reality”. A very enjoyable activity under the influence of highly sensorial boutiques and shopping centres, the addition of the latest technologies and personal treatment with their employees, who take the greatest care to ensure that the buyer and the product meet, maximising the impact.

These are moments that can be experienced in Spain at strategic points in the most refined districts of Madrid and Barcelona, but also on the Costa del Sol, which has become a paradise for luxury shopping in the south of the country. Without a doubt, it is an obligatory stop to discover an unbeatable selection of high-end products, from an Audrey Hepburn-style diamond necklace to a haute couture dress or an exclusive work of art. And all this in sumptuous locations such as Puerto Banús, walking between impressive yachts, or in charming corners and shopping centres in Málaga and Estepona, where you can browse “on your own” or with the help of personal shoppers.

Costa del Sol

The Costa del Sol has been a top destination for lovers of luxury for several decades. Hotel chains, high society events, cars, yachts, golf courses and the most expensive real estate properties of the Spanish coast are appearing across the territory, with places as different yet complementary as Puerto Banús, Málaga or the quiet Estepona.

Puerto Banús: high society

Since its inauguration in 1970, the iconic Marbella marina has had one of the most significant concentrations per square metre of luxury brands (Dior, Saint Laurent, Hermès, Louis Vuitton, Gucci, Dolce & Gabbana, Jimmy Choo, Bvlgari, Valentino, Loewe or Tom Ford) and the average ticket of its clients is only exceeded in Spain by Madrid’s Barrio de Salamanca.

The remarkable shop windows of its more than 100 boutiques, located on a promenade next to impressive yachts, are a reference point for style and glamour and are frequented by high society, who consider it the quintessence of luxury shopping.

McArthurGlen Designer Outlet: shopping hub in Málaga

Málaga is home to the first designer outlet in southern Spain (www.mcarthurglen.com). A careful selection of more than one hundred premium luxury brands including fashion brands, beauty products and cosmetics in an area of 17,750m2 dedicated to boutiques such as Adolfo Dominguez, Brooks Brothers, Calvin Klein, Diesel, Escada, Karl Lagerfeld or Lacoste. The shopping experience is thoughtfully and thoroughly arranged, and the final objective is that each client enjoys a relaxed and tailor-made outdoor atmosphere.

Laguna Village Estepona: luxury by the sea

Laguna Village (www.laguna-village.com) is an elegant shopping centre on the beach of Estepona. A high level stop not to be missed, with numerous luxury brand shops, refined restaurants and two beach clubs: Puro Beach Marbella and Claro Beach Club.

Fuengirola: best markets in the area

On Tuesdays and Saturdays, two of the most elaborate markets on the Costa del Sol are held in Fuengirola with a wide variety of textiles, footwear, plants and crafts, and on Sundays, they are rounded off with an exclusive wine market. A less lavish but very authentic experience.

El Corte Inglés: the most exclusive designers

El Corte Inglés brings together the most important stores in Spain. A large market with spaces dedicated to the world’s best brands and even collections created exclusively for its centres.

Here you will find everything from the best fashion designers’ creations to the most iconic brands of jewellery, perfumes, watches, beauty products and art for the home.

El Corte Inglés has three locations in the province of Málaga: one in the city itself next to its historic centre, another in Puerto Banús, Marbella and the third between the cities of Mijas and Fuengirola.

Jewellery stores: feats in refinement

The Costa del Sol is also dotted with craftsmen who work stones and metals in a personalized way and with original designs. Experts such as Gomez & Molina Joyeros in Marbella (gomezymolina.con) -a family business founded in 1969 and now renowned on the Costa del Sol-, but also Luján Jewellers (joyerialujan.es) in Málaga, specialists in diamonds and gems, or Montañés Jewellers (joyeriamontanes.com), who have been creating totally personalised pieces in their workshop for more than a century.

Gastronomy: the pleasure for the palate

The Costa del Sol is also a paradise for lovers of haute cuisine as demonstrated by the 6 Michelin-starred restaurants scattered throughout its land.

Among them, Skina (2 stars), El Lago (1) and Messina (1) are located in Marbella, while Málaga is home to the restaurant of José Carlos García (1), Ronda to the Bardal (2) and Benalmádena to Sollo (1), all of them magnificent opportunities to taste tradition and avant-garde based on the best native raw materials.

Liora: the best luxury shopping tours on the Costa del Sol

Completely dedicated to the well-being of the owners in its 37 homes signed by Pininfarina, the Liora residential building in Estepona is the best starting point for exploring luxury shopping on the Costa del Sol.

Situated between the beach and the sea at the foot of the promenade, its team of concierges will organise chauffeur-driven and personal shopping days at the places that suit your wishes and style, with tourist routes including local shops, boutiques and markets.